News

Whitley Award winner impact

The Whitley Award is a highly coveted conservation prize and as well as providing winners with significant financial support, WFN works to accelerate the career paths of Whitley Award recipients by helping them to raise their profile in the media, to expand their network and to inspire others.

Through Boffin Media, we provide winners with professional training for radio, TV and print interviews; whilst also offering speech training with speech coach Caroline Black.
This ensures winners can communicate the impact of their work and raise awareness of conservation issues at the local and national level. We also work with a specialist environmental PR agency, Firebird, to secure media coverage for winners both in the UK and in their home countries.

In 2017, our winners received a record 421 pieces of press coverage. A dossier of highlights of this coverage can be downloaded here.

Coverage highlights include:
•  The Guardian
•  BBC (television, radio and online)
• Mongabay
• Geographical Magazine
• National Geographic
• Feature documentary, A River Below